Delegate, Focus, and GROW Your Business

4 Things You’re Doing Wrong in Your E-Mail Marketing Strategy

There is so much pressure to get everything right in a mass e-mail to your customers. Whether you have important information to pass onto them (such as a sale or a new service offered in your business), it’s crucial to make sure your mass marketing e-mails are going to be effective and worth your time.

If you’re not quite seeing the results that you need from e-mail marketing, here are a few things you might be doing wrong (and how to fix it!).

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Virtual Assistants – Going Above and Beyond!


My client, a professional speaker and real estate investor in Fort Meyers, FL, wasn’t new to working with virtual assistants. Her career goals required extra hands for her various areas of her business, and I was happy to assist.

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Digital or Old-Fashioned Pen and Paper? How to Organize Your Life Best

It’s clear that we live in the digital age. With millions of calendar apps, time management websites, and the ability to program your phone to remind you of your to-do list, there has never been a better time to get organized at work.

But the question is—even with all of the technology to help us keep up at work and make life easier, is it really doing that? Or is good old-fashioned pen and paper and a desk calendar still the way to go?

Here are a few tips on how to organize your life and figuring out how you work best.

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How to Get More Out of Your Time When the Kids Head Back to School

The most wonderful time of the year has finally arrived: summer is finally over and the kids are headed back to school. It’s not that you don’t enjoy having the kids at home complaining about being bored and hungry, but you’re certainly ready for them to go back (this is especially true if you run a business from home).

When the first school bell rings and the house is finally silent, you may be tempted to just soak it all in and take your time to finish up projects (as opposed to furiously rushing through all your work when the kids were at the pool or at a friend’s house during the summer), but this would be a mistake.

Here’s how to maximize your time when the kids are finally back in school, and you have a few blissful hours of uninterrupted work time.

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Why You Should Host a Telesummit

Telesummits are a series of online speaker events that are usually held over a few days. The purpose of a telesummit is to inform attendees on a particular subject, and is of course a great way to gain contacts and revenue for businesses that host them.

If you think your company might be a good candidate for hosting a telesummit (and remember, not every single one is), then you should start to seriously consider it. Here are just a couple of reasons why a telesummit could be beneficial for you.

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Why Social Media Matters for Your Business

Social media is ubiquitous in modern day life. Everyone is always tweeting, snapping, and ‘gramming their every meal, thought, and adventure. Although you may be tempted to skip making a social media presence for your business, this would be a big mistake. Here are just a few reasons why social media matters for your business.

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