Delegate, Focus, and GROW Your Business

Tips for Elevating Your “Good” Service to a “First Class” Service

Many businesses may be satisfied with providing a “good” service. However, to make your business really stand out, you need to ensure that you are a cut above the rest. If you are looking for ways to improve the service you provide and really lift your business up into the lofty heights of “First Class”, then here are some tips that will help.

Communication

To provide the best possible service, you need to anticipate your customer’s needs and respond to them effectively. Furthermore, you must work on establishing relationships and building them up into a long and fruitful partnership. The only way to do this effectively is with stellar communication.

Be User-Friendly

If your aim is to create a service that people want to use, you need to make sure people have a user-friendly experience. Firstly, always make sure that your contact information is clearly visible on your website so that customers have a point of contact. Making it easy for clients to get in touch if they have queries or problems means people are much more likely to take advantage of the services you provide.

Respond to Queries

Always respond quickly to all queries. Make sure you have an automated email response set up that can be sent out in the interim while you deal with the query. Make the tone conversational and informal so that people feel comfortable. The personal touch is important and will make people feel valued as customers.

Arm your Customer Service Team

Customer service representatives are often the face of a company. It is vital that they are armed with the knowledge and abilities to best serve your clients. Invest in training and monitor customer feedback to see where issues arise, or where things can be improved.

Know Your Customer

Whether you provide a product or a service, knowing your audience is one of the most crucial factors. This is especially important for your customer service representatives. They need to be able to interact with customers in a way that feels natural to them but also professional and efficient. Securing long term relationships and repeat customers is the ultimate goal, so always keep that in mind. Small details such as remembering names, referring back to previous conversations or interactions goes a long way. If a person feels valued by a company, they are far more likely to remain with them.

Own up to mistakes

There is nothing worse as a customer than having to complain and being fobbed off or ignored. Taking responsibility for mistakes and going above and beyond to rectify them is an element of customer service that can really set your business apart. Admitting an error is not a weakness, it is a strength as long as you show that you can listen to a customer’s concerns and use it as an opportunity to grow and improve.

photo credit: NEC Corporation of America

Posted on November 28th, 2018 by Rachel Braam, Office Manager

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