Delegate, Focus, and GROW Your Business

3 Keys to Meet the Needs of Today’s Digital Consumer

Today, companies of all sizes are failing to understand the needs and wants of their customers, a common mistake that can impact future sales and growth. And with more and more options at our disposal, customer loyalty can be fleeting, which is why companies must do everything in the digital consumer’s power to remain top of mind.

Indeed, today’s digital consumers have the whole world at their fingertips — and companies that fail to adapt to ever-changing expectations and desires will get left behind. In order to win over customers and keep them coming back again and again, you’ve got to give them what they want — how they want it.

Nowadays, that means having a bona fide online presence and offering the ability to shop, make payments and seek out customer support through a seamless digital means. Ultimately, there’s a whole book to be written about the different and evolving strategies to keep pace with today’s digital consumer. But the following three factors are among the most critical. Keep these in mind and you’ll be able to not just survive — but thrive — in the modern marketplace.

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Three Tools to Get the Most out of Your Virtual Assistant

With 43 percent of Americans now doing part of their work remotely, according to a recent Gallup survey, virtual assistants are becoming an increasingly popular alternative to traditional in-house administrative assistants. A virtual assistant costs 9 percent the salary of a full-time assistant, translating into savings of $35,000 per year, Conversational Receptionists estimates. Virtual assistants are especially attractive for companies that are using a virtual office or working on a start-up budget.

Virtual assistants perform their best when their employers adopt efficient strategies for deploying them. Here are three tools and techniques to help you get the most out of your virtual assistant.

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How Often Do You Need to Update Your Website?

Let’s face it: we live in a digital age. Before you buy or even think about buying anything, you go online first to research it. As a business owner it’s absolutely crucial to make sure that you have a working, reliable website that your customers and clients can go to for good information about you do and how much it will cost. But how often should you update your website?

We all know that life and business can get hectic, and in the midst of filling orders or making sure that your clients have everything they need, your website may get left in the dust on your to-do list. Here’s when to know that it might be time for a bit of sprucing up your website.

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How Virtualization & Automation Can Improve Customer Service

Nearly nine out of ten companies now see customer service as their primary basis for competition, a Gartner survey found. But for startup companies with a small staff and tight budget, fulfilling customers’ expectations for fast, personal attention can be challenging. Fortunately, virtualization and automation can help you leverage your resources to serve more customers than you could with your in-house staff, and without breaking your budget. Here are four ways virtualization and automation can help you implement an effective customer service strategy, boosting your customer satisfaction rate and your sales.

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4 Reasons for Moving Your Customer Service Center to the Cloud

Portrait of beautiful customer service representative

The traditional customer support center has moved to the cloud. In 2016, the cloud-based contact center market was valued at an estimated $5.4 billion, according to Markets and Markets. Over the next five years, this figure will grow to reach $15.7 billion by 2021.

Disaster recovery needs, demands for faster deployment and flexibility and compliance requirements are fueling this expansion. Here’s a look at some of the reasons why more companies are moving their customer service centers to the cloud and how your company can benefit from adopting a cloud-based contact center.

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How DraaS Can Protect Your SMB from Data Loss and Downtime

It engineer / technician maintain storage in data center. This enclosures is a SAN (storage area network) and servers.

Data loss is a serious risk facing small and medium-sized businesses. An estimated 64 percent of enterprises experience data loss or downtime, an EMC Corporation survey found. Even a small data loss can be expensive, with breaches involving 100 or fewer files costing between $18,120 and $35,730, according to a Verizon study.

Then there’s this unfortunate statistic: 4 out of 10 businesses don’t reopen after a disaster, and another 1 in 4 fold within a year, according to the Federal Emergency Management Agency. Despite these risks, 4 in 10 companies don’t have a disaster recovery plan. Here’s how you can keep your company’s data safe with today’s most effective disaster recovery tool: DRaaS.

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